Brand Masters

Key Facts

Sales at entry: ~€ 85 m
Sector: Consumer & Leisure
HQ: The Netherlands
Homepage: https://www.brandmasters.nu/

Deal Facts

Year of investment: 2019
Seller: Founders

Company description

Brand Masters is a leading supplier of branded Food Impulse and Home & Personal Care (‘H&PC’) products towards the non-food retail segment in Western-Europe. As a commercial and logistics service provider, Brand Masters acts as a partner for a wide range of FMCG producers on the supply side and the non-food retail channel on the buy side. In this chain, the company has become an indispensable link for many partners in recent years. By constantly generating new concepts, products and brands to non-food retailers, Brand Masters provides an attractive range of fast moving consumer goods (“FMCG”) to consumers each and every day.

Growth case

The impressive growth track record of the company is aimed to be continued organically via multiple axes. With the BeNeLux as a strong base, the geographical coverage can be increased in Germany, the UK and France. Also, the supplier base can be further extended with new brands and new product categories. Finally, Brand Masters can further grow by extending their commercial and logistic activities, e.g. into brand and concept development.

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